Legal

Privacy Policy

Rizing Metrics provides local SEO, AI visibility optimization, and digital growth services to service-based businesses in the United States. This policy explains how we collect, use, disclose, and protect your information when you visit our website, use our free audit tool at audit.rizingmetrics.com, or otherwise interact with us. By using our Services, you agree to the practices described here.

Last updated: July 21, 2026
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1. Information We Collect

We collect information in three ways: information you provide directly, information collected automatically when you use our website and tools, and information from third parties.

Information you provide directly includes:

  • Contact and business details: name, email address, phone number, company name, job title, business address, and website URL when you request an audit, book a call, fill out a form, or contact us.
  • Audit tool inputs: business name, website URL, industry/category, and location details submitted through audit.rizingmetrics.com to generate your report.
  • Billing information: name, billing address, and payment details when you purchase a service (payment card data is processed by our third-party payment processor and is not stored on our servers).
  • Communications: information you share via email, SMS, chat, or phone calls with our team, including call recordings or transcripts where legally permitted and disclosed to you.
  • Collected automatically: usage data (pages visited, time on page, referring URLs, click activity, navigation patterns) and device/technical data (IP address, browser type, operating system, device identifiers, and approximate location derived from IP address). See Section 4 for cookies and similar technologies.
  • From third parties: business and contact data enriched or sourced through B2B data providers and prospecting tools used in our own outbound marketing; information from advertising and analytics partners (e.g., Google, Meta) when you interact with our ads or content; and data passed to us via integrated platforms such as our CRM/marketing automation system when you engage with forms, chatbots, or workflows connected to our Services.
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2. How We Use Your Information

We use the information we collect to:

  • Generate and deliver your free SEO/AI visibility audit report
  • Provide, operate, and improve our Services
  • Communicate with you about your audit results, our services, appointments, and account matters
  • Send marketing communications, including email and SMS follow-ups, where permitted by law and subject to your consent and opt-out rights
  • Process payments and manage billing
  • Personalize content and recommendations based on your business and industry
  • Analyze usage trends to improve our website, tools, and service offerings
  • Detect, prevent, and address fraud, abuse, or security issues
  • Comply with legal obligations
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3. How We Share Your Information

We do not sell your personal information. We may share information with:

  • Service providers: CRM and marketing automation platforms, email and SMS delivery providers, payment processors, hosting providers, analytics providers, and AI tools used to operate our business — bound by confidentiality and data protection obligations.
  • Business partners: subcontractors or partners who help fulfill services you have requested (e.g., video production, ad management), only as necessary to deliver those services.
  • Legal and safety purposes: when required by law, regulation, legal process, or government request, or to protect the rights, property, or safety of Rizing Metrics, our clients, or others.
  • Business transfers: in connection with a merger, acquisition, financing, or sale of assets, where permitted by law.
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4. Cookies and Tracking Technologies

We use cookies and similar technologies to remember your preferences, understand how visitors use our website and audit tool, measure the effectiveness of our marketing campaigns, and enable retargeting and remarketing ads on third-party platforms.

You can control cookies through your browser settings. Disabling cookies may limit certain features of our Services. Where required by law (e.g., in the UK/EU), we will request your consent before placing non-essential cookies via a cookie banner.

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5. Data Retention

We retain personal information only for as long as necessary, after which we take reasonable steps to delete or anonymize it. Specifically, we retain data to:

  • Provide the Services you have requested
  • Maintain business records for accounting, tax, and legal compliance
  • Resolve disputes and enforce our agreements
  • Comply with applicable data retention laws in the jurisdictions where we operate or serve clients
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6. Your Privacy Rights (U.S. Residents)

Depending on your state of residence, you may have rights under applicable U.S. state privacy laws (such as those in California, Colorado, Connecticut, Virginia, Utah, and other states with comprehensive privacy statutes). To exercise any of these rights, contact us at support@rizingmetrics.com. We will verify your request and respond within the timeframe required by applicable law, and you may designate an authorized agent to make a request on your behalf where permitted by law. Your rights may include the right to:

  • Know what personal information we collect about you and how it is used
  • Request access to or a copy of the personal information we hold about you
  • Request correction of inaccurate personal information
  • Request deletion of your personal information, subject to certain exceptions
  • Opt out of the sale or sharing of personal information for cross-context behavioral advertising (we do not sell personal information)
  • Not receive discriminatory treatment for exercising these rights
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7. Marketing Communications and Opt-Out

If you receive marketing emails or SMS messages from us, you can opt out at any time by clicking the "unsubscribe" link in any marketing email, replying "STOP" to any marketing SMS message, or contacting us directly at support@rizingmetrics.com.

Opting out of marketing communications does not affect transactional or service-related messages (e.g., invoices, appointment confirmations).

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8. Data Storage and Processing Location

Rizing Metrics is a Wyoming, USA-based company. We serve clients located in the United States, and your information is stored and processed in the United States. Some of our service providers (e.g., cloud hosting, software vendors) may process data using infrastructure located outside the United States as part of their standard operations; where this occurs, it is solely for service delivery and subject to those providers' own security safeguards.

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9. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, loss, misuse, or alteration. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

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10. Third-Party Links and Services

Our website and communications may contain links to third-party websites or services (e.g., scheduling tools, payment processors, social media). This Privacy Policy does not apply to those third parties, and we encourage you to review their privacy policies separately.

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11. Children's Privacy

Our Services are intended for business use and are not directed at individuals under the age of 18. We do not knowingly collect personal information from children. If we learn we have inadvertently collected such information, we will take steps to delete it.

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12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal, operational, or regulatory reasons. We will post the updated policy on this page with a revised "Last updated" date. Material changes may be communicated via email or a notice on our website.

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13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at support@rizingmetrics.com or through our contact form.

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