AI Visibility Service
Get Into ChatGPT, Gemini & Perplexity
Rizing Metrics' AI Visibility Service gets businesses cited in ChatGPT, Gemini, Perplexity, and Google AI Overviews when customers ask for local services or recommendations. Using AEO (Answer Engine Optimisation) and GEO (Generative Engine Optimisation), we structure content and build authority so AI systems recommend your business above competitors.
When your potential customers ask AI ‘who should I call?’ — your business needs to be the answer they receive. Most businesses aren't. We change that.
7 Components of AI Visibility Optimisation
Together they create a comprehensive signal that tells AI systems your business is the most credible, relevant, and trustworthy choice.
AI Visibility Audit
We run 30+ targeted queries across ChatGPT, Gemini, Perplexity, and Google AI Overviews to document exactly where your business stands today — and exactly where your competitors are ahead of you. This becomes your baseline and your roadmap.
Schema Markup Implementation
We implement LocalBusiness, Service, FAQPage, and Organisation schema across your entire site. Schema is machine-readable code that tells AI crawlers exactly what your business is, what it does, where it operates, and why it should be trusted.
AI Answer Block Content
We audit every key page and add AI Answer Blocks — direct 40–60 word responses structured in the exact format AI chatbots extract and cite. Each block answers the specific question your potential customers are asking AI. This is the single highest-impact AEO technique available.
LLMs.txt Setup
We create and implement a LLMs.txt file for your website — the new standard that tells AI crawlers (GPTBot, Bingbot, Anthropic-AI, Perplexity-bot) exactly which pages are most important. Most websites don't have this yet. It's a meaningful competitive advantage.
AI Crawler Technical Access
We audit your robots.txt to ensure AI crawlers are not accidentally blocked — a surprisingly common issue. We also verify JavaScript rendering for AI bots, implement proper crawl directives, and ensure all AI systems can access and index your content correctly.
Entity & Authority Building
AI systems build an understanding of your business through mentions across trusted sources — local citations, industry publications, review platforms, and authoritative websites. We systematically build this authority profile so AI chatbots have consistent, verifiable information.
Monthly AI Share of Voice Reporting
Every month you receive an AI Visibility Report showing how often your business appears in AI answers for target queries, your AI Share of Voice versus competitors, which platforms cite you most frequently, and what's driving changes month over month.
AEO, GEO, and SEO — What's the Difference?
| SEO | AEO | GEO | |
|---|---|---|---|
| Full Name | Search Engine Optimisation | Answer Engine Optimisation | Generative Engine Optimisation |
| Goal | Rank in Google results | Get cited in AI direct answers | Build AI ecosystem authority |
| Platform | Google, Bing, Yahoo | ChatGPT, Gemini, Perplexity | All generative AI systems |
| Key Tactic | Keywords, backlinks, tech | Answer blocks, FAQ schema | Entity signals, brand mentions |
| Measure | Rankings, traffic, CTR | Citation frequency, AI mentions | AI Share of Voice |
Rizing Metrics delivers all three — comprehensive visibility across traditional and AI-powered search, one agency, one strategy.
Frequently Asked Questions
What is an AI Visibility audit?
An AI Visibility audit is a systematic test of how your business appears across AI platforms. We run targeted queries on ChatGPT, Gemini, and Perplexity to document which businesses appear for your key searches, what AI says about your business, how you compare to competitors, and what technical gaps are preventing AI systems from recommending you.
Which AI chatbots do you optimise for?
Rizing Metrics optimises for ChatGPT, Google Gemini, Perplexity, Microsoft Copilot, and Google AI Overviews — the five platforms that collectively handle the majority of AI-assisted search queries. We also ensure your content is accessible to AI crawlers including GPTBot, Bingbot, Google-Extended, Anthropic-AI, and PerplexityBot.
Is AI Visibility optimisation different for local businesses versus national brands?
Yes. Local businesses need to optimise for location-specific AI queries like 'best plumber in Brisbane' or 'accountant near me in Leeds'. This requires local schema markup, Google Business Profile optimisation, geo-targeted content, and local citation building. National or multi-location brands require a broader topical authority programme across all target cities.
Ready to Appear in ChatGPT Results?
Book a free 15-minute AI Visibility Audit. We'll run your business across ChatGPT, Gemini, and Perplexity live on screen — showing you exactly where you stand versus competitors. Zero cost, zero obligation.
Book Your Free AI Audit